Top 10 Instagram Influencers That Help Promote Products and Services

In the world of marketing, Instagram is emerging as an important social media to promote products and services online. If you have a business and want to increase its traffic, sales, and reach, promote your product by collaborating with Instagram influencers. Their followers are the main source of your growth. Furthermore, these influencers become the face of your product and share the review with their followers. It helps improve your brand’s authority and strengthen its reputation. However, picking the right influencers is important, as the wrong influencers can damage your brand’s reputation. They also contribute to expanding your social media reach along with increasing brand authority. So, it’s time to pick the right influencer for your product type.

10 Best Insta

gram Influencers in India 

10. Malvika Sitlani Aryan

Malvika Sitlani Aryan is India’s first makeup and beauty Instagram influencer. She uses the right social media marketing strategy to promote products to her audiences. On her Instagram, she teaches skin routines, hair routines, makeup tutorials, and other tips and tricks. Moreover, she already collaborated with popular brands, such as Estee Lauder, Maybelline, and L'Oreal. She is the co-founder of MASIC Beauty. If you have a brand of makeup, haircare, or skincare, collaborating with Malvika can be beneficial for you. Her Instagram handle name is @malvikasitlaniofficial, and she has over 708K followers.

9. Saransh Goila

Saransh Goila is a cooking influencer who also showed up in the popular Indian cooking shows “Roti Rasta aur India” and “Healthy Fridge.” He is a popular Indian chef who mainly cooks Indian cuisine. His restaurant's name is Goila Butter Chicken, which is in Mumbai. Besides being a chef, he is also a content creator, author, and traveler. If you have a business of spices, utensils, or preserved food, Saransh Goila can be helpful for you. His Instagram handle is @saranshgoila, and he has 1.5M followers.

8. Masoom Minawala Mehta

Masoom Minawala Mehta is an India-based fashion influencer who has been a content creator for over a decade. By using the right Instagram marketing skills, she has collaborated with over 500 brands, such as Louis Vuitton, Dior, Bvlgari, Samsung, BMW, Airbnb, and more. Her Instagram profile is filled with luxury and fashion. Along with being a content creator, she is also a successful YouTuber who has millions of subscribers. You can collaborate with Masoom if you have any products and services related to fashion or luxury. This creator has 1.3M followers on her Instagram handle @masoomminawala.

7. Akash Thapa

Akash Thapa is a fashion, dance, and entertainment Instagram influencer. He is currently 21 years old and reached the finals of Super Dancer 2. Furthermore, Thapa has participated in the popular TV show MTV Roadies. Besides being an influencer, he is also an entrepreneur at this age. If you want to promote your clothing or fashion business online, Akash Thapa is your go-to influencer. His Instagram handle is @theakashthapa, and he has 1.6M followers.

6. Dolly Singh

Dolly Singh is a well-known Instagram influencer, and her topics are comedy and entertainment. People trolled her for her uneven teeth, but that became her strength, and she released three movies back to back. Besides becoming an influencer, she also developed an interest in fashion. You can collaborate with her to promote your product based on fashion. Now, she has made her own YouTube channel where she uploads funny skits and vlogs. Her Instagram handle is @dollysingh with 1.6M followers.

5. Kritika Khurana 

Kritika Khurana is a popular fashion and beauty content creator and travel blogger. She has been working as a content creator since 2013. She posts an easy-to-understand style and always posts her OOTD to influence people. Moreover, along with Indian brands, she also collaborated with international brands, such as Tarte, Cream Belle, L'Oreal, and Tim Hortons. Her Instagram handle is @thatbohogirl with over 1.9M followers.

4. Gaurav Taneja

Gaurav Taneja, popularly known as a flying beast, is a fitness, aviation, and vlogger. He won many bodybuilding competitions and worked as a pilot. He provides fitness tips, shares life updates, and posts aviation-related content. Along with being a content creator, he is also a popular YouTuber. Furthermore, Taneja already collaborated with many Indian brands. If your product belongs to the fitness or related field, you can collaborate with Taneja. His Instagram handle is @taneja.gaurav, and he has 3.6M followers.

3. Gaurav Chaudhary

Gaurav Chaudhary is the most famous tech influencer and has massive followers on his Instagram. Besides being the best influencer, he is also a great YouTuber who gives gadget reviews and promotes them. Furthermore, Chaudhary covers everything from smartphones to smartwatches to laptops. He uses strong strategies for gaining Instagram followers that can profit your business. Currently, Gaurav has 6.1M followers on his Instagram, i.e., @technicalguruji. 

2. Ankur Warikoo

Ankur Warikoo is a popular entrepreneur, angel investor, mentor, and public speaker. His Instagram profile is full of motivational thoughts and quotes. Moreover, if you are a book writer or your product belongs to investment, you can collaborate with Ankur Warikoo. On his website, he shares everything related to his life that you can read. Currently, he has 3.7 million followers on his Instagram handle @ankurwarikoo.

1. Virat Kohli

Virat Kohli is one of the most popular celebrities globally. He is the GOAT of cricket and has won many awards. Apart from being a cricketer, he is also a fitness freak and his feed is full of brand collaborations. If your brand is in tier 1, you can collaborate with Virat Kohli. His Instagram handle is @virat.kohli with over 270 million followers.

The Last Line

Instagram is popular and is filled with influencers who collaborate with brands and promote products. But you need to find the right Instagram influencers so that your brand gains recognition and drives sales. Furthermore, the above-mentioned are the most popular Instagram influencers of different niches, such as education, technology, gaming, fashion, makeup, entertainment, and more. 

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